This blog started last year as a place where men could come to be reminded that they’re not alone. They’re not alone in their opinions, their hobbies, their fears, or even their thoughts. More importantly this blog stands as a place where men can come listen to the crazy rants of someone just like them who is tired of being quiet. Quiet out of fear of being excluded from a group that gives them purpose. Dramatic, right? Overdramatized even. But the drama doesn’t make the statement any less true.
Age plays a huge part in overall happiness. When men reach a certain age, they start to dwell on the things that they’ve missed out on instead of thinking fondly on the things that they’ve accomplished. “What should I have accomplished by now?” That question plagues adult men. Sometimes so strongly that they spend the rest of their lives looking back instead of moving forward – I’m guilty of this.
How is all of this connected?
Believe it or not, these two paragraphs are connected. Combine how we feel with our age. Opinions, fears, thoughts, even hobbies are sometimes very closely related to our age. Our thought process changes with time, our hobbies change with time, our opinions ABSOLUTELY change with time. We learn when it’s best to speak, to stay silent. We learn how to vote or not vote. We learn that simple things in life bring the most joy. We think about starting a family, not starting a family, if we’re in the right profession. The list goes on and on.
My point is that once we make these decisions, once we figure out exactly who we want to be, how we want to dress, what we want to carry in our pockets, we’re unwilling to change. We’re happy now because we have a purpose, regardless of how arbitrary or important it is. We’ll kill to stay happy. We’ll buy watches, knives, leather goods, boots, clothes. We’ll speak a certain way, we’ll roast and grind our own coffee beans. We’ll even LIE. We’ll lie because we want to belong, even if we don’t agree. We’ll buy things that we don’t like, we’ll hang around and converse with people that make us uncomfortable. We’ll even wear jeans that give the boys very little breathing room because we’ve decided that we like who we are while wearing them. Even if we only like who people THINK we are.
If you’ve made it this far…
Last year, I said that I’m not a reviewer. I’m not a journalist. I don’t want to think that my ramblings would ever cause someone to buy or not buy a product. That’s never been the goal of this. I want this to be a haven for those of us who are confused, not confused, opinionated, quiet.
If you’re like me, a well-made watch makes me feel special, even if that means that I belong to an enthusiast group where influencers are known all too well to take advantage of their viewers or readers. I wear a watch because I want to. I like thinking about all of the hard work that goes into turning a fine piece of leather into a place wherein I store my entire life. I like how the smell of freshly roasted then grinded coffee beans lets me know that it’s time to start the day. I absolutely love that my initials are engraved into the polished, American blade that I carry with me everywhere I go. These are the things that I love, and if you’re reading this you love this stuff too.
What’s my point?
My point is that we’re all in this together. I know that it’s hard to find an identity as an aging man in modern society. I know what makes me happy, and if I can help you find out what makes you happy, then I’ve done what I set out to do.
You want me to review a watch? I might just do that, but the content will always be motivated by how it makes me feel. Sure, I’ll talk about specs and whatnot, but you don’t need me to go over all of that with you. Want me to talk about some leather company? Sure, but the same goes for that too. Want to know about my favorite coffees, knives, boots, clothes? I love talking about that stuff, but I promise that my intention will never be to persuade you into buying something. If anything, I want to help others find what they like on their own. I did it. So can you.
I love managing this blog and I’d love to find a way to make money with this someday. I really would. I just don’t know how that would be possible based on statements in this current article. I’ll continue to try, though.
That all being said, It seems like everywhere we look there is someone shoving an ad disguised as a review in our face. Instagram, Facebook, YouTube, amongst others are populated with people that have “earned” the trust of their viewers or readers, but very rarely do we get to see an influencer of any kind just talking. These hobbyist communities need someone like that. Remember that we don’t personally know these people, they don’t deserve our trust. They haven’t really earned it. There are exceptions and you know who they are, but just remember that these talking heads and product review journalists aren’t your friends. At best, this kind of content is entertaining and informative. At worst, they’re just doing their jobs which translates into us spending hard earned money on things that we don’t really need. Yes, I recognize the irony, but always keep your best interests in mind.
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